34 TikTok

Apr 18, 2024

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

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BuzzFeed Staff

Promising review: "I LOVE THIS PRODUCT!!!! I found it on TikTok and OMG!! It works so well. I don't have to sit there and rub the crap out of my eyelashes to get the waterproof mascara off. I will admit, it doesn't take 100% of the makeup off but about 95% of my makeup comes off. It is not water-resistant, as emulsifying it with water helps take the makeup off. I have not found a better makeup remover, and yes, that includes micellar water (which also works well but leaves my skin feeling oily). With this cleansing balm, my face feels hydrated and smooth. LOVE LOVE LOVE IT!!!!!!!! 1000/10 would recommend!!!" —Deetje Frederick

Get it from Amazon for $14.99.

Check out this TikTok to see how it works!

Promising review: "I bought this small package for my niece just to see if she liked them. She did. I already had purchased a large bag for myself. They are the best! They do keep things fresh for much longer than before, and there is no worry about little bugs getting in. They’re simple to use and can be used over and over — indefinitely." —C. Harvey

Get a three-pack from Amazon for $7.95 (also available in a larger pack size).

This conveniently plugs into your car and features a 16-foot cord that can reach allll the way back into your trunk if you need it to. And it comes with three attachments for detailing (a flathead, extendable, or brush nozzle), a carry bag, filter brush, and spare HEPA filter.

See it in action on TikTok!

Promising review: "I'm glad to have such a great thing in my car. Yes, it is not as powerful as my vacuum cleaner in the house; however, it cleaned out all the garbage, which I accumulated over the past autumn and winter in the car. At the end of October, my husband and I went to the ocean, and as we tried to be neat — the sand was still in the car. Finally, I got rid of it! Now my beauty again is clean, as on the first day when I bought her!" —Julia Bright

Get it from Amazon for $24.49+ (available in four styles).

Promising review: "Works great! I saw a video for this product on TikTok, and knew that I needed it in my life. I love it, and it helps keep my new car looking clean and new!" —Alison Crawford

Get it from Amazon for $16.97+ (available in two sizes).

Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try different things. You’re so much more than what’s been done to you and someone’s inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm

Get it from Amazon for $7.32+ (available in two styles).

And if you want to see how it works, check out this baby getting their ear cleaned in this TikTok video.

Oogiebear is a small business started by a mom who is a pharmacist and realized there was no tool to help clear babies and kids' noses. You may have seen the brand on Shark Tank.

BuzzFeed Shopping editor Chandni Reddy says: "I'm probably the only one who is unreasonably excited about this bear tool. But it's one of those things I didn't know I needed, until I bought it and realized how handy it is. I haven't used it to clean ears, but use it daily to to fish out crusty/gooey boogers from both my kids' nosies. The scoop end removes dried boogers and the loop end lassos sticky snot. (TMI, sorry)."

Get it from Amazon for $12.95.

BuzzFeed editor Emma Lord says: "I've been using this soap, and not only is it super hydrating for my hands (LOL @ constantly handwashing now and forever!), but the yuzu scent is just calming and lovely, and I'm obsessed with how light and frothy the foaming suds are from the soap. The best part is that the bottle is totally reusable; you buy the dispenser once, and then you can get refills of the foaming soap for $14.99 from then on out." Read more of her yuzu-scented hand soap review (it's #32).

Promising review: "I saw someone on TikTok with this and did an impulse buy and I love it. You do have to give it a few pumps at the beginning of the first use to get the soap up. But it does make a cute little flower on your hand. Super cute and I love the fact that you can get refills so it's not a one use kind of deal." —Christina Hansen

Get it from Amazon for $14.40 (also available in refill size or bundle).

BuzzFeed Shopping editor Emma Lord says: "Our family recently unearthed this because beloved To All The Boys I've Loved Before author Jenny Han mentioned that it was her secret to delicious popcorn, and it may have just wrecked me for other at-home popcorn for the rest of my life. It genuinely tastes just as salty and buttery and savory as fresh movie theater popcorn. I inhaled it so fast that every single one of my organs lit up in mild alarm."

Promising review: "I am a person who will make myself sick eating buckets of popcorn (I have no self control). This has by far been my favorite 'TikTok made me buy' item. My at-home popcorn is now my favorite thing to make and I don't need to go the theater for popcorn. Very much worth the purchase and this will last me such a long time." —S Martinez

Get it from Amazon for $9.60.

See why one TikToker is a fan here!

Peach & Lily is an Asian woman-owned small business that makes Korean skincare products using natural, toxin-free ingredients.

Promising review: "I saw this serum all over my TikTok For You page, and I knew that I had to try it out, as their serum is so versatile and can cover and help so many kinds of skin concerns that I've been dealing with since my early teens. And now, ever since using it, I honestly swear by it. If you are considering trying the Peach & Lily collection products, I 100% recommend this serum repeatedly. My skin had never looked this great until I first tried it out. And my face looks so glowy, clear, and radiant." —Natalie Y.

Get it from Peach & Lily, Target, or Amazon for $19+ (available in two sizes — not all sizes available at all retailers).

Check out a TikTok of the mushroom nightlight being put to use!

Promising review: "I LOVE this night-light. It's in my bathroom and is a lovely addition. It turns off the second the lights go on, which is nice because I don't have to worry about accidentally leaving it on. Super cute and the little itty-bitty lighting element does a good job lighting, just enough so I don't have to turn the main lights on in the middle of the night." —1Thand

Get it from Amazon for $5.97.

Check out a TikTok of the record shelf in action.

Record Racks is a Texas-based Etsy shop established in 2015 that specializes in custom record shelves.

Promising review: "Had been wanting to find a record rack to put up whatever I have spinning and this was PERFECT. It was super easy to install and it looks so cute. Shipping was quick too!" —Ashley Davis

Get it from Record Racks on Etsy for $17.99 (available in 14 colors).

Check them out on TikTok here.

Elephant Trax is a small business created to help you keep track of your things. All you have to do is attach the label, snap pics of your things, and organize the pictures in each box using the app. Then when you're looking for something, you just have to scan the label on the app, and you'll see exactly what's inside.

Promising review: "I saw this product on TikTok and IMMEDIATELY bought it. I have A LOT of decorations and clothes that I threw into U-Haul and Amazon boxes three years ago when I moved in with my boyfriend. They've been sitting in our barn since. I dreaded going through everything because my squirrel brain gets overwhelmed very easily and the thought of trying to keep all my 'treasures' organized sent me rushing for a paper bag to hyperventilate. These stickers now give me hope. :)" —Tess Brady

Get a pack of 40 from Amazon for $9.99 (also available in larger quantities).

Check out a TikTok of the rainbow wine glasses in action.

Promising review: "Love these! I’ve run them through the dishwasher once so far and they held up fine. Glass is thin near the top which I love in a wineglass. I would recommend!" —Tricia

Get a set of six from Amazon for $59.95 (also available in two stemless styles).

See why one TikToker calls it a "travel essential" here!

It comes with a rechargeable battery!

Promising reviews: "Absolute must for travel. Hotels and Airbnbs rarely have both good lighting and a good mirror to sit down and do your makeup at. With this guy though, you won't have that worry. The different lights are wonderful for different settings; the mirror is sturdy and lightweight. It does not feel cheap at all, in fact, it is the best travel mirror I have purchased. I am now using this on a daily basis, so I think it was an awesome find, not just for traveling but also for every day! It also is really slim and fits in your carry-on easily." —Alexandra

"I have been looking for something like this for so long. TikTok helped me find it and it’s exactly as what’s shown! The different light settings are all great, they are all bright, sturdy mirror/stands up well with no issues, good quality, not too big, not too small. Great for travel and every day use. I’m 10/10 happy with this purchase!" —Chloe

Get it from Amazon for $24.59+(available in five colors).

See it in action on TikTok here.

Promising review: "After having used this for a few months, I can confidently say how great this air purifier is. With the wildfires, the air quality in Oregon has been very unhealthy and at times hazardous. Combined with the heat we have no choice but to leave our windows open or the air conditioner running. We also have hardwood floors so the dust, dander, and pet hair gets kicked up very easily. This air purifier has made a world of difference! No smoke smell in the room we run it in, and I don't have to worry as much about my son constantly breathing in the smog." —Trashcat

Get it from Amazon for $69.99+ (available in black and white).

Promising reviews: "Best invention! I purchased after seeing it in a TikTok video, and it works soooo well in my purse." —Wenhether

"This little ball is genius! It rolls around in my purse, which I live out of. It picks up a lot lint, debris, or even crumbs. It's easy to find with the bright pink. Just remove and wash and it’s ready to go again. The price was great and something I can use for years. If you live out of your purse, this a must-have!!" — dj3biggs

Get it from Amazon for $11.99 (available in three colors and a combo pack).

Promising review: "Another 'TikTok made me buy' purchase. I absolutely love this thing. It helps with cleaning my daughter’s desk since she’s homeschooling and this is easy to use to clean inside of drawers." —Manisha Roopnarine

Get it from Amazon for $49.99+ (available in four colors).

Watch a TikTok of the foaming mask bubble!

Promising review: "I love this stuff! I received some for a gift and then purchased it for my daughter from Amazon. It feels like a clay mask going on, and then starts bubbling and turns to a thinner substance when it's done. I feel like it is very gentle on my face. My skin feels amazing after I wash it off. It feels like I used moisturizer, even though I did not." —L. Shea

Get it from Amazon for $9.06.

Tidy-Cup is a woman-owned small business that was started by Julie Reinhold, who created this drip catcher as a way to stop her economy-sized detergents (which she loved) from dripping all over her laundry room.

Promising review: "I had no idea I needed this until I saw it on TikTok. Listen, it’s the little things that matter. This little thing saves me the headache of a laundry room mess. I love it. Fits perfectly on my liquid detergent. No more messes!" —Luke & Christina

Get a set of two from Amazon for $12.

And this comes with two extra microfiber refills that are machine washable!

Promising review: "I had had it with my broken basic mop and bucket. I tried to just get a dollar store Swiffer to get us by, but that wasn't cutting it at all. With three boys and a dog that makes his rounds on all the furniture and every exposed corner, I had to do something. After seeing a TikTok where a woman demonstrated this mop to clean her walls, and hearing my boss raving about it, I decided to click the Amazon button. Let me tell you, I HATE cleaning, I HATE mopping, but I LOVE for things to be clean. I was able to mop the entire house TWICE (Because it was that dirty. Please don't judge.) within an hour. A few days later I mopped the entire house again within 10 minutes because they weren't quite as dirty. On another positive note, my boys love the spinner and think it’s a toy! So, every time I get the bucket out my 10-year-old and 4-year-old ask to mop the house because they think it’s fun. MAJOR BONUS!" —Molly

Get it from Amazon for $46.89.

Check out the Al Dente TikTok.

Promising review: "Fun little kitchen gadget — it really works. Bought this as a gift last January and ending up keeping it with the plan of buying several more to give as Christmas gifts this year." —KW

Get it from Amazon for $24.99.

Promising reviews: "I saw this on TikTok, it works great so far." —MarMarManuel

"After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

Get it from Amazon for $12.50.

Promising review: "This product was a TikTok recommendation and has not let me down. It comes with three adhesive mounts and sticks well to either tile or glass. The clear screen allows for scrolling or swiping easily. My only critique is how the phone sits inside. I have the iPhone 11 Pro Max, which is a larger phone but it sits low in the chamber and that prevents me from changing between apps as I can't swipe up at the bottom to get back to my home screen. Otherwise it's great!" —Susan Gifford

Get it from Amazon for $15.99+ (available in seven colors).

A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need so LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT

Get it from Amazon for $5.97.

Promising review: "Glad I found this product on TikTok. Does 95%–100% of the job in seconds! Definitely worth the money." —Mother of 4

Get it from Amazon for $5.97 (also available in packs of three and four).

Promising review: "Honestly a friend sent me a TikTok video on this item. I was like, for 20 bucks I'll try it, and oh my God, I have lower back problems and 20 minutes lying on this spiking mat helped relieve pressure. I work remotely and am sitting down for 8–10 hours a day, so tension builds up and this totally worked. So many ways to try using the mat." —Arlington Ink

Get it from Amazon for $24.79 (available in 15 colors).

Psst — people who sell jewelry like rings and want to balance them on a surface for photos also swear by this!

Promising review: "Saw this on TikTok and I honestly absolutely love it. I use it to keep my drawer organizers from sliding around. This stuff is amazing and I wish I had known about it forever ago." —Abby

Get it from Amazon for $12.93.

Promising review: "I noticed a friend making TikToks wearing these gloves and talking about how much they help with her RA pain. I am SO glad I bought them!! They help prevent and manage pain and stiffness in my hands and wrists. I highly recommend these for anyone experiencing pain in the hands for any reason." —Cortny

Get a pair from Amazon for $13.97 (available in sizes S–L).

Promising review: "I absolutely love this product. I saw it on TikTok and figured I would give it a try. My grandmother passed away almost eight years ago, and she left me her first engagement ring in her will. I have tried so many jewelry cleaners, toothpaste and toothbrush, you name it, tried everything except for sending it away to get cleaned. I cleaned my ring with the Diamond Dazzle Stik. My ring is just as shiny as it was when my grandfather bought it for my grandmother many many years ago. Highly recommended!" —Heather

Get it from Amazon for $6.84 (available in multipacks).

Promising review: "I saw this on a TikTok video and checked on Amazon and ordered it. My toy poodle loves it and drank out of it with no hesitation. With the heat wave we are having in California right now I want to be sure she is well hydrated. Before I leave the house I fill the holder with ice and water and I am set. Easy to clean and no spilled water in the car. Easy to throw in my purse and have it when we are out walking around. I know what people with dogs are getting for Christmas this year." —Amazon Customer

Get it from Amazon for $11.98+ (available in two sizes and two colors).

Check out a TikTok of the Mooncat nail polish shimmer.

Mooncat is a woman-owned, vegan, and cruelty-free small biz founded by Michelle Lin. She shares on TikTok that the inspo behind starting her own line stemmed from how nail polish and art was a sign of rebellion to her when she was growing up as she wasn't allowed to wear it. Now, her collection of galactic-inspired polishes and TikTok tutorials get thousands of views online.

Promising review: "I received my first one in the mail. It was so easy and smooth going on. Two coats later, AMAZING, vibrant, beautiful color. The way the light dances off of my nails, the sun shining off the polish, the prismatic guess have me mesmerized. Yep, I picked two more colors a week later. My daughter is now hooked as well. We love this polish and will be picking out a few more. This is the ONLY polish that we use now." —Johnine L.

Get it from Mooncat for $15.

Promising review: "TikTok made me buy this. This thing literally scoured away hard-water stains that I have been trying to get rid of for years in less than 30 seconds. 10/10 recommend." —Tleary25

Get it from Amazon for $11.99 (also available in multipacks).

Promising review: "I saw this product recommended on TikTok and am so glad I came across it! I am new to the essential oils world, but this scent is so calming and peaceful." —Julie Durlyea

Get it from Amazon for $9.95+ (available in three sizes).

Psst — if you don't have a diffuser, you can get a popular, well-reviewed essential oil diffuser on Amazon for $13.59.

Promising review: "It’s a little hard to squeeze but that totally makes up for the AMAZING results. I was embarrassed about our tubs because the people we bought our house from didn’t caulk or seal them properly and this resulted in mildew buildup. I tried EVERYTHING til I saw this on TikTok — MIRACLE FREAKING WORKER. I will be buying more." —Brooklyn Nguyen

Get it from Amazon for $14.99.

Reviews have been edited for length and clarity.